Data Protection

Data Protection

Below we inform you about the collection of personal data when using our website. By “personal data”, we mean all data that can be related to you personally, e.g. name, address, e-mail address and user behaviour.

§ 1 Information about the collection of personal data

(1) The data controller pursuant to Article 4(7) of the EU General Data Protection Regulation (GDPR) is:

Ubermetrics Technologies GmbH
Alte Schönhauser Straße 9
10119 Berlin

Phone: +49 30 577 021 30
hello@ubermetrics.com

(see our Imprint ).

(2) We have appointed an external data protection officer whom you can reach as follows:

Marco Tessendorf
procado Consulting, IT- & Medienservice GmbH
Warschauer Str. 58a
10243 Berlin
Phone: +49 (30) 293 98 320
eDSB@procado.de

(3) Hosting and maintenance of the website

We use external service providers to support the operation of our website. These have been carefully selected and commissioned by us, are bound by our instructions and are regularly monitored.

We use the following external service providers:

Hosting / data center as well as for web development, maintenance and upkeep of the website: 3pc GmbH Neue Kommunikation, Prinzessinnenstraße 1, 10969 BerlinHostPress

§ 2 Your rights

(1) You have the following rights in relation to us with regard to your personal data:

  • a right to information
  • a right to rectification or erasure
  • a right to restrict processing
  • a right to object to the processing
  • a right to portability

(2) You have the right to object at any time, on grounds relating to your particular situation, to the processing of personal data relating to you which is carried out on the basis of Article 6 (1) sentence 1 lit. e or f DS-GVO. This also applies to profiling based on these provisions. We will then no longer process the personal data unless we can demonstrate compelling legitimate grounds for the processing which override your interests, rights and freedoms, or the processing serves to assert, exercise or defend legal claims.

If personal data are processed for the purpose of direct marketing, you have the right to object at any time to processing of personal data concerning you for the purpose of such marketing; this also applies to profiling insofar as it is related to such direct marketing. If you object to processing for direct marketing purposes, the personal data will no longer be processed for these purposes.

(3) You have the right not to be subject to a decision based solely on automated processing - including profiling - which produces legal effects concerning you or similarly significantly affects you. This does not apply if the decision:

  • is necessary for the conclusion or performance of a contract between you and us,
  • is permitted by legislation of the Union or the member states to which we are subject and that legislation contains appropriate measures to safeguard your rights and freedoms and your legitimate interests, or is made with your express consent.

We take reasonable steps to safeguard the rights and freedoms as well as your legitimate interests, including at least the right to obtain the intervention of a person on the part of the responsible person, to express your point of view and to contest the decision.

(4) You also have the right to complain to a data protection supervisory authority about the processing of your personal data by us. The competent authority is the Berlin Commissioner for Data Protection and Freedom of Information: https://www.datenschutz-berlin.de/ueber-uns/kontakt.

§ 3 Access to the customer area ("Login")

For the customers of our products, we offer a closed area, which requires a verified registration. This area has its own data protection information, which is provided to our customers as part of the conclusion of the contract.

§ 4 Collection of personal data when visiting our website

(1) If you only use the website for information purposes, i.e. if you do not register or otherwise provide us with information, we only collect the personal data that your browser transmits to our server: If you wish to view our website, we collect the following data which is technically necessary for us to display our website to you and to guarantee stability and security (legal basis is Article 6(1), Sentence 1, Litera f GDPR):

  • IP address
  • date and time of access
  • time zone difference to Greenwich Mean Time (GMT)
  • contents of the request (concrete page)
  • access status/HTTP status code
  • amount of data transferred in each case
  • website from which the request originates
  • browser
  • operating system and its interface
  • language and version of the browser software.
  • approximate IP address location (country, state, city)

(2) Use of cookies

In addition to the above data, cookies are stored on your computer when you use our website. Cookies are small text files that are stored on your hard drive and allocated to the browser you are using and through which certain information flows to the location that the cookie sets (here by us). Cookies cannot execute programs or transmit viruses to your computer. They serve to make the website more user-friendly and effective overall.

This website uses the following types of cookies, the scope and functionality of which are explained below:

  • transient cookies (see b) and
  • persistent cookies (see c).

b) Transient cookies are automatically deleted when you close your browser. They include session cookies in particular. They store a “session ID”, which can be used to assign various requests from your browser to the shared session. This allows your computer to be recognised when you return to our website. Session cookies are deleted when you log out or close your browser.

c) Persistent cookies are automatically deleted after a specified period, which may vary depending on the cookie. You can delete the cookies in the security settings of your browser at any time.

d) You can configure your browser settings according to your wishes and, for example, refuse to accept third-party cookies or all cookies. We would like to point out that you may not be able to use all the functions of this website if you do so.

e) The legal basis for this is Article 6(1)f GDPR. We use cookies to identify you for subsequent visits if you have an account with us. Otherwise, you would have to log in again for each visit.

f) Cookies are stored on the user’s computer and transmitted from such computer to our site. Therefore, you as a user also have full control over the use of cookies. You can deactivate or restrict the transmission of cookies by changing your browser settings. Cookies that have already been saved can be deleted at any time. This can also be done automatically.

(3) Contact, contact form

You have the option of contacting us by telephone, via e-mail or by mail using the contact data provided on our website.

If you call one of our employees, we record certain traffic and communication data such as the connection telephone number used. Our employees are also required to briefly record the content of the conversation, if necessary.

If you communicate with us by e-mail, you provide us with data such as your sender address, information contained in the content or in your signature (e.g. your position and contact details), general data such as the time of dispatch and special data which you may transmit in an attachment.

If you contact us by mail, we collect data on your sender address as well as the content of the document.

With our contact form, we collect the data entered there (including first and last name, company, e-mail address). In addition, we record your IP address and the time of sending. Your information may be stored in our customer relationship management system ("CRM system") Salesforce as well as the contact form software Hubspot. An order processing agreement in accordance with Art. 28 DS-GVO has been concluded with the providers Salesforce and Hubspot, where your data is stored and processed.

These processing operations are based on our legitimate interest in the effective processing of inquiries addressed to us as well as the handling of business relationships with our B2B partners (Art. 6 para. 1 p. 1 lit. f DS-GVO).

The data you provide to us will remain with us until you request us to delete it or the purpose for storing the data no longer applies. Mandatory statutory provisions – in particular statutory retention obligations – remain unaffected.

4) Other contact, e.g. at trade fairs

You can also contact us at trade fairs and other events and leave us your data, e.g. in the form of a business card. We digitize the data collected in this way by transferring it to our CRM system. If applicable, the associated conversation content is logged.

This data is regularly processed on the basis of Art. 6 (1) p. 1 lit. f DS-GVO. Staying in contact with interested parties and potential business partners is a legitimate interest of every company. The logging of the associated conversation is based on our legitimate interest in being able to advise you optimally in a subsequent conversation (Art. 6 para. 1 p. 1 lit. f DS-GVO).

In this case, the data will also remain with us until you request us to delete it or the purpose for storing the data no longer applies. Mandatory statutory provisions - in particular statutory retention obligations - remain unaffected.

(5) E-mail advertising without registering for the newsletter and your right to object.

You can object to this use of your e-mail address at any time by sending a message to the contact option described below or via a link provided for this purpose in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates.

If we receive your e-mail address in connection with the purchase of a service and you have not objected to this, we reserve the right, on the basis of Section 7 (3) of the German Unfair Competition Act (UWG), to regularly send you e-mail offers for similar products to those already purchased from our range. This serves to protect our legitimate interests in addressing our customers in an advertising manner, which are outweighed in the context of a balancing of interests. You can object to this use of your e-mail address at any time by sending a message to datenschutz@ubermetrics-technologies.com or via the unsubscribe link in the advertising e-mail, without incurring any costs other than the transmission costs according to the basic rates. As a legal basis for data processing, we rely on Art. 6 para. 1 p. 1 lit. f DS-GVO.

The sending of promotional emails takes place like a newsletter with the help of software from the provider Hubspot.

(6) Postal advertising and your right to object

In addition, we reserve the right to use your first and last name as well as your postal address for our own advertising purposes, e.g. to send you interesting offers and information about our products by mail. This serves to protect our legitimate interests in advertising to our customers, which are outweighed by our interests, in accordance with Art. 6 (1) p. 1 lit. f DS-GVO.

(7) Demo requests and download of the white paper

On our website you have the possibility to request an individual demo. For this purpose, you will find a contact form on our website, which we use to collect your first and last name, your company, your e-mail address and telephone number, and any data that may result from your personal message to us. You also have the option on our website to download our free white paper. For this purpose, we collect your first and last name, your company and your e-mail address via the contact form.

We use the data you provide to us for the following purposes:

In the case of a demo request: to contact you, to determine the need and to coordinate and carry out an appointment together with you,

Following a white paper download: to provide you with the requested white papers and, if necessary, to contact you by email or by telephone for sales purposes.

These processing operations are based on our legitimate interest in initiating business relationships (Art. 6 para. 1 p. 1 lit. b in the case of the contact request and lit f in the case of the white paper download DS-GVO).

The data you provide to us will remain with us until you request us to delete it or the purpose for storing the data no longer applies. Mandatory statutory provisions - in particular statutory retention obligations - remain unaffected.

Data that we collect via contact forms is stored and processed exclusively on our website and at Salesforce.

(8) Integration of Vimeo videos

This website uses plugins of the video portal Vimeo. The provider is Vimeo Inc, 555 West 18th Street, New York, New York 10011, USA. When you visit one of our pages equipped with a Vimeo video, a connection to the Vimeo servers is established. In the process, the Vimeo server is informed which of our pages you have visited. In addition, Vimeo obtains your IP address. This also applies if you are not logged in to Vimeo or do not have an account with Vimeo. The information collected by Vimeo is transmitted to the Vimeo server in the USA. If you are logged into your Vimeo account, you enable Vimeo to assign your surfing behavior directly to your personal profile. You can prevent this by logging out of your Vimeo account.

Vimeo uses cookies or comparable recognition technologies (e.g. device fingerprinting) to recognize website visitors. The use of Vimeo is in the interest of an appealing presentation of our online offers. This represents a legitimate interest within the meaning of Art. 6 para. 1 lit. f DSGVO. Insofar as a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) within the meaning of the TTDSG. The consent can be revoked at any time. The data transfer to the USA is based on the standard contractual clauses of the EU Commission and, according to Vimeo, on "legitimate business interests". Details can be found here: https://vimeo.com/privacy. Further information on the handling of user data can be found in Vimeo's privacy policy at: https://vimeo.com/privacy .

(9) Tracking with Matomo

This website uses the open source web analytics service Matomo. With the help of Matomo, we are able to collect and analyze data about the use of our website by website visitors. This allows us to find out, among other things, when which page views were made and from which region they came. We also collect various log files (e.g. IP address, referrer, browsers and operating systems used) and can measure whether our website visitors perform certain actions (e.g. clicks, purchases, etc.).

The use of this analysis tool is based on Art. 6 para. 1 lit. f DSGVO. The website operator has a legitimate interest in analyzing user behavior in order to optimize both its website and its advertising. Insofar as a corresponding consent has been requested, the processing is carried out exclusively on the basis of Art. 6 para. 1 lit. a DSGVO and § 25 para. 1 TTDSG, insofar as the consent includes the storage of cookies or access to information in the user's terminal device (e.g. device fingerprinting) as defined by the TTDSG. The consent can be revoked at any time.

You may refuse the use of cookies by selecting the appropriate settings on your browser, however please note that if you do this you may not be able to use the full functionality of this website.

(10) Live Chat from Intercom

In order to contact us and ask questions, we use the live chat service Intercom of the company of Intercom Inc. 98 Battery Street, Suite 402, San Francisco, CA 94111 USA.

During the chat connection, the location, IP address, browser and website visited are displayed and stored by us. For more information about Intercom live chat, please refer to Intercom's privacy policy. An order processing agreement has been concluded for the processing of data by Intercom. Intercom automatically deletes the IP addresses and geographical data of visitors who have not visited our website for 9 months. All other data is deleted after the purpose has been fulfilled.

(11) Social media buttons ("Share" function)

To share the content of our online offer via social networks, we offer so-called social media buttons.

(12) Online offers on social media platforms

We offer online services on various social media platforms in order to provide information there and to be able to contact you.

We have no influence on the processing of personal data by the respective platform operator. As a rule, when you visit our social media offerings, cookies are stored in your browser by the platform operator, in which your usage behavior or interests are stored for market research and advertising purposes. The usage profiles obtained in this way - usually across devices - are used by the platform operators to display personalized advertising to you. Data processing may also affect persons who are not registered as users with the respective social media platform. Under certain circumstances, your data may be processed outside the area of the European Union, which may make it more difficult to enforce your rights.

The processing of your personal data when visiting one of our social media offerings is based on our legitimate interests in a diverse external presentation of our company and the use of an effective information option as well as communication with you. The legal basis for this is Art. 6 para. 1 p. 1 lit. f DS-GVO. Under certain circumstances, you may also have given a platform operator your consent to data processing, in which case the legal basis is Art. 6 (1) p. 1 lit. a DS-GVO.

Detailed information about data processing in connection with the use of our social media offerings, opt-out options and the assertion of information rights can be found in the privacy policy of the relevant platform operator.

Facebook
Provider: Facebook Ireland Ltd, 4 Grand Canal Square, Grand Canal Harbour, Dublin 2, Ireland.
Data processing is carried out on the basis of an agreement on the joint processing of personal data pursuant to Art. 26 DS-GVO.
Privacy policy: https://www.facebook.com/about/privacy/
Opt-Out: https://www.facebook.com/settings?tab=ads

Google+/ YouTube
Provider: Google Ireland Limited, Gordon House, Barrow Street, Dublin 4, Ireland.
Privacy policy: https://policies.google.com/privacy
Opt-Out: https://adssettings.google.com/authenticated

Instagram
Provider: Instagram Inc, 1601 Willow Road, Menlo Park, CA, 94025, USA.
Privacy policy: https://help.instagram.com/519522125107875
Opt-Out: http://instagram.com/about/legal/privacy

Twitter
Provider: Twitter Inc, 1355 Market Street, Suite 900, San Francisco, CA 94103, USA
Privacy policy: https://twitter.com/de/privacy
Opt-Out: https://twitter.com/personalization

LinkedIn
Provider: LinkedIn Ireland Unlimited Company Wilton Place, Dublin 2, Ireland.
Privacy policy: https://www.linkedin.com/legal/privacy-policy
Opt-Out: https://www.linkedin.com/psettings/guest-controls/retargeting-opt-out

XING
Provider: XING AG, Dammtorstraße 29-32, 20354 Hamburg, Germany.
Privacy policy: https://privacy.xing.com/de/datenschutzerklaerung
Opt-Out: https://nats.xing.com/optout.html?popup=1&locale=de_DE

Status: 15.03.2023